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Jeep Stole Grey's Thunder in the Gillette Pitch
To hear Tor Myhren tell it, Grey was dead in the water at one point during the agency’s successful bid for Procter & Gamble’s Gillette account. Why? Because a key element of a brand manifesto...
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Coca-Cola Makes Global Pledge to Not Target Kids Under 12
It hasn't been a great year for soda makers. Accused of being one of the major causes of obesity, food nutritionists have all but declared war via campaigns that mocked the Coca-Cola bears and pleas...
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Kirshenbaum Adds Executive Creative Director To Lead BMW
Kirshenbaum Bond Senecal + Partners has hired industry veteran Paul Renner as an executive creative director to lead work on the agency's marquee BMW account.“The business has grown significantly...
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'Abbot Kinney Is Our Soho In Many Ways'
Six Clio Questions, Eric Springer CCO Draftfcb Los Angeles
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McCann in Melbourne Wins at One Show
McCann in Melbourne took the top honors at the 2013 One Show with its charmingly macabre "Dumb Ways to Die," an animated public-safety announcement (watch it below) for client Melbourne Metro. The...
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Traction Puts User Experience at the Core of Its Advertising
SpecsWho (l. to r.) Paul Giese, technology director; Adam Kleinberg, CEO; Theo Fanning, executive creative directorWhat Interactive and advertising agencyWhere San Francisco offices When Adobe wanted...
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Supplement Marketers Promise to Make You a Muscle Man
For every industry whose marketing has undergone a revolution over the years, it’s always amusing to find the relative handful for whom time seems to have stood still. Case in point: the dietary...
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Wolfenstein Trailer Takes You Into the Gears of a New Nazi War Machine
I'm not sure what I was expecting from a retro gaming remake about Nazi robot armies, but this trailer surely isn’t it. (And that's a good thing.) Agency AKQA and production house Psyop have created a...
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Boyz II Men Will Make Love to Your Sweet Old Navy Jeans
Strap that lap belt tight, because Old Navy’s newest airline-themed ad will rocket you all the way back to 1994. Boyz II Men are the newest retro celebs to star in Crispin Porter + Bogusky’s zany...
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Flight Attendant in Czech Drink Ad Fantasizes, 'You're All Going to Die'
The Prague office of Lowe and Partners heads into some dangerous airspace with its ad for the "relaxing drink" Zenonade, which apparently motivates a flight attendant to fantasize about all her...
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Purple Strategies Hires From Burnett, Emanuel Team
Purple Strategies continues to build its Chicago office and ambitions for more brand business with the addition of Leo Burnett executive creative director Chris Julcher and Kevin Hauswirth, a senior...
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AOL Sales Team Now Has to Pass the IAB Certification Exam
AOL's sales team is about to get schooled—sort of. The company's entire sales staff will be required to pass the Interactive Advertising Bureau's certification exam, the IAB announced on Thursday,...
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Kenyon Promoted to BBDO Planning Head
Jeff Kenyon has been promoted to head of planning at BBDO N.Y., assuming responsibilities handled by Paul Matheson, the former director of behavioral planning, who left last June. In his new role,...
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The Story Behind 'This Is Water,' the Inspiring Video People Can't Stop Watching
It’s been viewed a million times since last night alone and has single-handedly resurrected the voice of troubled literary genius David Foster Wallace, bringing his words to a global audience that...
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Digital Sales Chief Out at Turner
Walker Jacobs is out at Turner. The veteran digital executive, who most recently held the title of evp of Turner Digital, resigned today, according to sources. Jacobs had been with the company since...
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Ad of the Day: Schwinn
The bike: It’s cheap, it's "green," and it's the preferred method of transportation among certain twee millennials. (Seriously, Google “Zooey Deschanel on a bike.” There are 13.4 million hits.) But...
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Recasting Web Series, OgilvyEntertainment Turns to Big Pussy
Lest you think that OgilvyEntertainment is only in the business of developing branded content, along comes The Cannolis, an advertising-free, animated series on the web that OgilvyEntertainment is...
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'Everything is Digital. Sounds Trite But True'
Clio Juror Matt Howell on the Digital/Mobile and Digital Technique Category
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Coke Dispenses Danish Flags Hidden in Its Logo
When Coca-Cola discovered that part of its classic logo looks like the Danish flag, the brand (or at least agency McCann Copenhagen) decided to make an interactive airport ad that dispenses flags....
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