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Agency Creates Greatest Ad for an Executive Assistant in the History of...
Rich Silverstein is apparently not an easy boss to have. The notoriously demanding co-founder of Goodby, Silverstein & Partners in San Francisco is looking for a new executive assistant, as his...
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Study: McDonald's, Burger King Rely on Giveaways, Not Food, to Lure Kids
A new study says McDonald's and Burger King aren't living up to industry pledges when it comes to marketing to kids. By downplaying food in favor of promoting premiums like toys and movies, McDonald's...
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Dirk Nowitzki's Parody of Geico's 'Hump Day' Ad Is Actually Pretty Awesome
Dallas Mavericks forward Dirk Nowitzki, clad in his uniform and flip-flops, horses around in this parody of Geico's "Hump Day" commercial, strutting through the team's administrative offices and...
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WPP Expects More Consolidation Amid Publicis Groupe-Omnicom Deal
In releasing 2013 interim results, WPP Group formally addressed the implications of the recently unveiled Publicis Groupe-Omnicom merger, which it described as a “big, bold, surprising move.” For its...
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'Every Tech Commercial' Packs All the Category's Clichés Into One Handy Spot
If you love live-chatting with babies and put tremendous stock in the opinion of bakers, then you probably love most tech advertising. In its new parody, "Every Tech Commercial," CollegeHumor skewers...
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Flo Can't Be Your Wife, but Your Wife Can Be Flo, in Progressive's Odd Little...
Do you wish your wife were more like Flo, the ever-peppy, white-aproned saleswoman for Progressive Insurance? Do you wish your home were more like the Superstore, the white-walled setting of dozens of...
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Barton F. Graf 9000 Denies Involvement in Horse Stunt Outside Wieden + Kennedy
Barton F. Graf 9000 says it wasn't involved in a stunt early Thursday when a guy in a horse suit appeared to be trying to poach staff for the agency outside Wieden + Kennedy in New York. W+K's Kevin...
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Monistat Is Sorry (not Sorry) for Making Wearers of 'Granny Panties' Feel Bad
Monistat used "granny panties" in a recent ad as a metaphor for how women feel when they have a yeast infection. Now, though, after supposed complaints from the granny-panty-wearing community,...
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David&Goliath Hires Account Chief to Lead New Business
The road to agency new business chief is paved with former account leaders. The latest example is Kingsley Taylor. Taylor, the new director of new business at David&Goliath, was previously a...
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Ad of the Day: Rubio's Gets Deep in Salute to the Ocean
In today's culinary environment, a restaurant needs more than good food, solid service and aesthetically pleasing décor to gain public acclaim. Its ingredients need to be coddled, too. Beef must be...
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Goodby Wins Seagate Brand Assignment
Goodby Silverstein & Partners has landed an interesting new corporate branding assignment from Seagate Technology, a leader in digital storage. Goodby will focus on the company's overall brand...
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Selena Gomez, Kids With Guns and a Hitchcockian Rachel McAdams in this...
Alfred Hitchcock's Vertigo is the greatest movie ever made—at least according to last year's Sight and Sound magazine worldwide poll of film directors and reviewers. Indeed there was once a...
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The Weird, Sweet Story of Chocolate Bars in Europe That Are Mysteriously...
Chocolate is both the medium and message in this Milka campaign from Paris agency Buzzman. Some 10 million of the chocolatier's flagship Alpine milk bars destined for sale in France and Germany, the...
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AT&T's Guinea Pigs Kim and Carl Are This Year's Funniest Talking Ad Animals
Here's a brilliant spot starring two god-fearing guinea pigs arguing over whether their house is possessed by an angel or a demon. The ad is just one execution in a tiny, Web-only BBDO campaign...
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Why Brands Should Be Wary of Animated GIFs
Attention brands in social media: Just because you can now use animated GIFs on Facebook doesn’t mean you actually should use animated GIFs on Facebook. Or, to be more specific, you probably shouldn’t...
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Selena Gomez, Rebecca Hall, Kids With Guns and a Hitchcockian Rachel McAdams...
Our weekly round up of trailers for the new releases, mashed to save you time
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Why Companies Need a Head of Content Strategy, Creation and Distribution
Content is marketing, we all know that. But marketing is also content. So are HR manuals, social media policies, annual reports, analyst reports, research studies, customer evaluations, product...
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This Brand Is Flashing 'Boobs and Butt' on Snapchat
College kids are getting frisky with their extra-special friends on Snapchat, the increasingly popular app that lets users send photos and videos—sometimes for sexting—that disappear after moments....
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Editor's Letter: Heat Seekers
Invariably, like the change of seasons or perhaps a migration of birds south, the calls start coming in May: “Have you started to work on the Hot List yet?” In covering the media business for more...
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